Wait...whoa. What's Delta doing squatting all up in British Airways' territory at London-Heathrow Terminal 5? It's not a mirage, but it is temporary. The pop-up "Delta Cube" in T5's departure hall is what's next from Delta, an interactive environment to flaunt their new lie-flat business class seats right in the faces of those flying their competitors, right that second.
Now look closer: there's a dude in there. No, he's not being held captive from BA's cabin crew; it's actually quite the opposite, even if some oneworld Alliance folk have been giving the Delta Cube's crew dirty looks. The man will spend all day, everyday through tomorrow (Monday, March 28) chilling in one of Delta's extremely new BusinessElite seats, experiencing it as if he was really winging his way from London to New York in an airplane, not in a bomb-proof Cube being gawked at by envious economy travelers.
The Cube isn't just for looking at—no. It's for winning stuff too, specifically winning two round-trip BusinessElite tickets for an international Delta flight.
The Cube isn't just for looking at—no. It's for winning stuff too, specifically winning two round-trip BusinessElite tickets for an international Delta flight.